Nowadays this is a defining factor for any digital product.

UX (User experience) is the value you provide your end-user when he or she is interacting with your product or service.

As a Chandigarh (India) & Auckland (New Zealand) based user experience and user interface design company, our focus is on improving conversion and increasing customer engagement.

Yes, it really is a numbers game.

We offer end-to-end solutions for anything you can imagine!

UI UX design capabilities don't stop at mobile apps, web applications, or multi‑platform digital experiences.

As a UX design company, we create usable products and services that embrace your brand's personality.

Let’s discuss how UX design strategy can benefit your business, and how to quickly decide if you need it.

At UIUX Studios, we start off with a discovery stage, which allows us to determine your customers' and clients' precise needs.

At the end of this process, you will have a clear picture of the step-by-step process we will implement for you.

Your UI/UX Team

Andrew Guild

CEO & Co-Founder

Raj Singh
Raj Singh

Director of Engineering / Co-Founder

UI UX Capabilities


From competitive analysis to interactive prototypes, our company implements engaging and aesthetically pleasing user interfaces.

Our user-friendly product design helps companies achieve quantifiable business goals through output that captivates the customer and sets them apart from the competition.

User experience design

  • Discovery
  • UI/UX audit
  • User interface structure

User interface design

  • Visual interface & interactions
  • High-fidelity clickable prototypes
  • UI Kit based on axure design principles

Design Process Explained

UIUX Studios provides a full scope of UI UX Design and Branding services focused on your specific needs. UI UX strategies are employed by our team to design a seamless experience that also promotes brand growth and development.

UI UX Design Process
UX strategy: trend or necessity?

There might be only a few, who never heard about the UX strategy. If you are one of those individuals, you might be questioning yourself the same thing. Let’s discuss how UX design strategy can benefit your business, and how to define if you need it regardless of your current circumstances.

What’s gonna happen?

As experienced designers and developers for UIUX Studios, we like to start off with the discovery stage, which allows us to determine the end users needs. In return, we will provide you with our best strategies in the development process for each checkpoint during the user’s experience. To learn more about this process, click here, to the “defining your UX strategy” section.

What will it look like at the very end?

At the end of this process, you as the client should have a clear picture about the design process and the step-by-step strategy, we will implement for you based off of our research and discovery.

UI UX Discovery
Step 1


Our initial phone call will be in step one where we create an understanding of the requirements and the client’s goals. We provide you with our best solutions and you can go ahead and move on to the next step of this process.

  • Listen to stakeholders
  • Understand business objectives
  • Functional requirements
  • Technology constraints
User research
Step 2

User research

Requirements gathering: user personas, key use cases, current pain points, business goals, industry best practices.

  • Personas
  • Ethnographic research
  • Interviews & observations
  • Task analysis & user stories
UI UX audit
Step 3

UI/UX audit

Equity analysis, areas of opportunity, takeaway synthesis, Ideation & strategy, competitive analysis, benchmarking.

  • Metrics & analysis
  • Competitive analysis
  • Ideation & strategy
  • Benchmarking
Wireframes Layout
Step 4


Information architecture, UX map, low-fidelity wireframes, draft clickable prototype, concept sketching, information design, system/process flow.

  • Concept sketching
  • System/Process flow
  • Information architecture
  • Interaction design
UI UX Branding
Step 5


Brand guideline documents, brand and guidelines, naming, brand planning, visual aesthetic, brand design experience.

  • Brand Guidelines
  • Naming
  • Brand Planning
  • Visual Identity
  • Brand Experience Design
Mockups & Prototypes
Step 6

Mockups & Prototypes

Visual direction, mood-boards, Brand Identity integration, interactive prototypes, interactive design, High-fidelity clickable prototype.

  • Brand Identity Integration
  • High-fidelity Mockups
  • Interactive Prototypes
  • Interaction Design
Finalize & Implement
Step 7

Finalize & Implement

Finalize UX deliverables, Suggestions/ next steps, code front-end interaction, front and back end functionality, Connect to UI.

  • Finalize UX deliverables
  • Suggestions / next steps
  • Code front-end interaction

In The End

We are a full-service agency, providing our clients the expertise and knowledge we have to bring their product or service to the marketplace with our experience for 50 years combined between the co-founders.

Frequently Asked Questions

Ask a Question Before Hiring a UI UX Agency

What are your areas of focus as a UI/UX and web design agency?

User experience is more than a capability for us either for mobile or web. It’s at the core of everything we do here at UIUX Studios. We started ten years before as a UI/UX design agency focused on mobile apps but quickly expanded our offering to B2B web applications, enterprise software, and emerging technologies such as AR/VR and wearables. The UX projects we take on range from building a new product to redesigning an existing app or legacy business software. We do everything you might need to bring a successful digital product to life: user (UX) research, product strategy, branding, user interface, and user experience design, usability testing, prototyping, and development.

It’s no surprise that our web design clients are often the same companies who hired us for UI/UX projects, because who can explain the product better than the people who designed it? We’re a top-rated web design company that believes a great website should efficiently convert visitors to customers while providing a delightful branding experience. Good UX leads to higher conversion rates. That’s why we have UX designers collaborate with web designers on all website projects.

This question asked a lot from our clients. There are many competent UX agencies in India alone and even more globally. It’s hard to be different when the standard is so high.

So how do we stand out? First and foremost, it’s the quality of the work we deliver. We create easy to use, right looking digital products and interfaces which represent your brand in the best way possible. It's our designers who make your project a reality. We always assign a multidisciplinary team of senior designers, developers, UX researchers, and other specialists led by one of our design directors and overseen by a co‑founder.

Finally, unlike most traditional user experience design companies, we combine creativity and product design/development capabilities under one roof and on the same project. Imagine a branding firm meets a UX consultancy — that’s us.

Yes, we do. We are a branding agency focused on tech companies, digital products, and direct‑to‑consumer brands. But that doesn’t mean we can’t help you create a visual identity for a health app as we did for HealthGuru. Our capabilities include research, brand strategy, brand positioning, logo design, visual identity, communication design, motion design, and style guide development, among other things.

However, our clients often provide us with either a brand strategy or even a complete visual identity package. In these cases, we use the current brand foundation as a starting point, not just carefully adopting it, but also we’re designing and enrich the brand while staying true to its roots.

Our pricing is directly related to the project scope, timeline, deliverables, and team composition. When the scope isn’t set in project specification, or the project is very dynamic, we prefer engaging on a time and materials basis where you pay us for the time spent. However, most of our engagements are fixed‑price contracts. In this case, we’ll give you a detailed proposal after learning as much as possible about your project. All estimates are calculated based on the hourly rates and the number of hours we think the job will take.

As a UI/UX, a sample project may take ten weeks and cost $50k‑$150k. For time and materials engagements, we would create a custom rate card for you based on the team composition. Our rates span from $20/hour for junior designers to $60/hour for our design directors. We also offer special rates for qualified startups. Please email us to get a quote.